The creation of backlinks to your website will improve its ability to rank in search engines; these backlinks can be built in a variety of ways from social bookmarking to forum participation.
There are, however, many uncommon ways that you could be building backlinks (which many aren’t taking advantage of); this post will share some of these uncommon approaches so you can easily integrate them into your link building campaign.
“Create Badges for Websites” – A “badge” is nothing more than a design element which shows that a web user has participated in some kind of online activity. One great example of using badges for link building is when others participate in blog contests; you could make it a requirement that these users place a badge on their website as being one of the participants which instantly gives you a quality link back to your website. Another method would be to hold a “best of” within your niche; call together your community to vote on the top players within your niche and give badges out to those that have won!
“Answer Online Questions” – Websites such as Yahoo Answers and Quora have sprung up all over the web within the last few years; these websites allow its users to answer each others’ questions and even link to resources which they may find helpful to the person asking the question. Although this method of link building is a bit uncommon, it can be very effective for building backlinks when you answer questions related to your niche and include a resource on your own website.
“Create a Sticky Forum Thread” – Just as you would with creating content for your own website; aim to create an essential resource for a niche forum. “Sticky” posts, as they are called, are thread which has been “stuck” to the top of forums which are essential reading to new members and are highly resourceful to anyone that may need to be reminded about a topic. Pour all of your energy into creating a thread which collects a variety of helpful resources as well as providing your own; not only will you create a sense of authority (within your topic) but if you’re “stuck” to the top of the thread, you could receive thousands of visits and backlinks to your website.
“Work on BIG Projects” – Network with other website or blog owners within your niche; ask if they need help with their own projects and in exchange for your time, you could be associated with the project (which could include a backlink). If the project takes off and becomes popular on the web, you’ll go along for the ride and naturally build links as others include you in the description of those that are behind the project.