Uncommon Ways to Build Quality Backlinks

The creation of backlinks to your website will improve its ability to rank in search engines; these backlinks can be built in a variety of ways from social bookmarking to forum participation.

There are, however, many uncommon ways that you could be building backlinks (which many aren’t taking advantage of); this post will share some of these uncommon approaches so you can easily integrate them into your link building campaign.

“Create Badges for Websites” – A “badge” is nothing more than a design element which shows that a web user has participated in some kind of online activity. One great example of using badges for link building is when others participate in blog contests; you could make it a requirement that these users place a badge on their website as being one of the participants which instantly gives you a quality link back to your website. Another method would be to hold a “best of” within your niche; call together your community to vote on the top players within your niche and give badges out to those that have won!

“Answer Online Questions” – Websites such as Yahoo Answers and Quora have sprung up all over the web within the last few years; these websites allow its users to answer each others’ questions and even link to resources which they may find helpful to the person asking the question. Although this method of link building is a bit uncommon, it can be very effective for building backlinks when you answer questions related to your niche and include a resource on your own website.

“Create a Sticky Forum Thread” – Just as you would with creating content for your own website; aim to create an essential resource for a niche forum. “Sticky” posts, as they are called, are thread which has been “stuck” to the top of forums which are essential reading to new members and are highly resourceful to anyone that may need to be reminded about a topic. Pour all of your energy into creating a thread which collects a variety of helpful resources as well as providing your own; not only will you create a sense of authority (within your topic) but if you’re “stuck” to the top of the thread, you could receive thousands of visits and backlinks to your website.

“Work on BIG Projects” – Network with other website or blog owners within your niche; ask if they need help with their own projects and in exchange for your time, you could be associated with the project (which could include a backlink). If the project takes off and becomes popular on the web, you’ll go along for the ride and naturally build links as others include you in the description of those that are behind the project.

What Are Backlinks? Off-Page SEO

What are backlinks? Backlinks are links to a given website placed in various locations throughout the internet. Strategically placed backlinks help consumer locate the information or products they need. Because of this factor, backlinks are valuable and actually play quite the roll in the online commercial world. In today's ever-evolving technologically driven business world, a company essentially does not exist without a legitimate and stable online presence.

The modern consumer is incredibly dependent on the world-wide-web. Increasing online exposure can be incredibly profitable to businesses offering goods and services of all kinds. SEO, or search engine optimization, is an online marketing strategy used to increase a website's odds of appearing on the initial page of a given Google search query. In case you are unaware, appearing on the first page is proven to be exponentially more profitable. So what are backlinks and how do they fit into all of this?

Using Backlinks for SEO

What are backlinks in the eyes of popular search engines? Google houses a closely calculated algorithm that is used to estimate the value of a website. When referring to a search query, this value is judged by its quality and relevance. The concept is rather simple. Google's goal is obviously to provide internet surfers with the most appropriate search results. This is where the algorithm steps up to the plate.

When calculating the relevance and essential value of a website as compared to a given search query, Google takes a close look at a number of contributing factors. Among these factors is our new friend backlinks. Not only does Google analyze the quantity of backlinks a page has, but they also take the quality of backlinks into consideration.

Quality AND Quantity Matter

Backlinks hosted on high PR websites, like YouTube or highly populated article directories, are very high in the quality department. Google recognizes these websites, and various other highly trafficked web forums, as authority websites. Because of this, these specific backlinks are worth more than the average. Keep in mind that this is not to say that some backlinks are worthless. In general, the more backlinks a website has, the more traffic it receives and, therefore, it is strictly relevant.

Using Tools to Generate Backlinks

Accumulating high quantity and quality backlinks can be tricky for a new website or blog. Often times, internet marketers use article marketing tools to create backlinks. This is essentially the process of off-page search engine optimization. These tools, can be used to post content with backlinks on thousands of websites.

While these tools can save you hours of times and headaches, it is important to use them appropriately. When promoting a young website or blog, it is important that you don't slam Google immediately with thousands of backlinks. Doing so raises a red flag and decreases your page's legitimacy in the eyes of Google. Because of this, it is important that you do what is called dripping. This essentially places your backlinking on a schedule that appears natural and not automated. Efficiently doing so will undoubtedly result in organic website traffic.

If you're looking to turn a profit online, learning to create backlinks is a must. What are backlinks going to mean to your business?